Business Spotlight

I Choose SA Business Case Studies

The I Choose SA campaign has had a significant impact on South Australian businesses; each month we will feature a different business and share their story so be sure to check back for more case studies soon.


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The positive impact the I Choose SA campaign is having on local businesses continues to grow. Golden North have seen an increase in both sales and have employed more factory staff since the campaign’s launch. In addition, the campaign has directly assisted in Golden North increasing the number of product lines stocked at local supermarkets. Read more about their success here.





After noticing the success of the I Choose SA campaign and the impact of I Choose SA Day in 2016, BWS decided to get on board and bring the I Choose SA brand into their own stores. This activity started with I Choose SA Day on Saturday 21 October 2017, where BWS partnered with over a dozen iconic South Australian winemakers, brewers, and distillers for in store tastings and product specials. These activities, along with instore promotional collateral in the lead up to I Choose SA Day, resulted in some of the strongest weekend sales on the previous 6 months. Read more about their success here.




Robern Menz have been a proud supporter of the I Choose SA campaign since launch in August 2016. Since this time, they have leveraged the I Choose SA brand through their own activities and taken advantage of many campaign activities that have resulted in increased sales and greater brand reach. Read more about their success here.



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Spring Gully Foods know how powerful the support of the SA public can be. In April 2013, the company entered voluntary administration following a sudden downturn in sales. Now, more than four and a half years later, they have been able to clear their debts thanks to South Australians rallying behind their brand and choosing their product. Read more about their story here.


The success these businesses have experienced through their involvement in the I Choose SA campaign is not isolated, so check back for more case studies soon.


Business Spotlights

Here are just a few of the great South Australian businesses that are currently registered on our I Choose SA business directory.


Happy Way

Happy Way is made with the highest quality raw, ancient and organic superfood supplements, mixed with bangin’ whey protein powders to boot. Delicious and nutritious to nurture and nourish your mind and body.

Happy Way founders Hien Nguyen and Ben Germein are born and bred South Australians. Both are passionate about health & fitness, and being leaders in our field here in SA! Visit our website.


Click here to discover Happy Way's range of nutritious protein powders. 



 Mojo Kombucha

Organic and Raw is an Australian family owned and operated brewer of fine Kombucha. MOJO Kombucha is a family recipe, that has been perfected and brewed for over 10 years in McLaren Vale, South Australia. It is a hands on approach, to ensure that MOJO is the most probiotic brimming, potent Kombucha in Australia. MOJO is made with Certified Organic ingredients, stringent quality controls and one hundred percent love.

We are committed to continue to provide the most pure, most healthy, most beneficial Kombucha possible. We are raw, we are mindful, and we ensure everything we do is in tune with the world around us. We produce our MOJO locally with the best ingredients that we can source, to deliver a premium health product to all, supporting local jobs and giving back to, and supporting others in the community where ever we can. Visit our website.

Click here to read more about gut-loving Mojo Kombucha.



Brick+Mortar Creative

Brick+Mortar is a retail and coworking space for independent South Australian designers, artists, and creative entrepreneurs, co-located in a design-oriented environment with a cafe, a space to hold workshops, events and exhibitions and free wifi.

Shop local product in-store, have coffee and eat local produce at our cafe, do business in our coworking studios, and meet local creatives and entrepreneurs seven days a week, 5 minutes from the CBD. Visit our website.

Click here to view Brick+Mortar's upcoming workshops and events.




Aleenta Barre

Aleenta BARRE opened its doors in Rundle Street Adelaide in February 2014. Since then we have opened another 7 Studios — 2 in Melb, 1 on the Gold Coast and another 3 in SA. We are a franchise operation and operate our Head office from Adelaide.

 Barre combines the best techniques from yoga, Pilates mat work, ballet technique and strengthening exercises. Carefully combining these to create a powerhouse, non impact workout that will see your posture and body improved. Our barre classes are tailored to target core muscle groups — nurturing strength and flexibility. A selection of class styles - Blend, Burn, Yoga Barre, Abs & Extend, Ballet Barre and F.I.T are available from our seven stunning studios across Melbourne, Gold Coast and Adelaide.

 Aleenta BARRE is not about dancing and coordination — it’s about mental perseverance, reconnecting your mind, and toning and strengthening your body inside and out. Visit our website.


Click here to learn more about Aleenta Barre.



For over 20 years, Sunfresh has been proudly providing a variety of fresh, high quality salads and side dishes to South Australian families. Sunfresh is a family-owned SA business committed to supporting local; using quality, locally grown vegetables and freshly picked herbs from local farmers. We make fresh to order from our purpose-built, quality-accredited food manufacturing facility in Mawson Lakes, SA, employing over 85 people. Our diverse range of over 30 fresh and nutritious products are available in pre-packaged varieties, as well as bulk kits for catering and food service. We strive to meet and exceed our customers’ expectations on a daily basis. With our passion for quality, innovation and supporting local wherever possible, you can rest assured our products will always deliver on flavour, freshness, quality and value. We are proud of our products and we hope you love them as much as we do. Visit our website.

Click here to view the product range from SunFresh. 




Kangaroo Island Distillery

Kangaroo Island Distillery was Australia's first family Craft Distillery to focus on Gin as its premium product.

The distillery situated at Cygnet River on Kangaroo Island was established in 2006. Owners Jon & Sarah Lark produce a range of award winning gins, vodkas and liqueurs. Our spirits have received awards in London, Hong Kong, New York and San Francisco. In 2016 Kis Old Tom Gin, was awarded Champion Australian Gin.

 Visitors to our Cellar door enjoy a tasting , drink from the bar or great coffee in our Gin Garden. Open all year round Wednesday to Monday 11 am to 5.30 pm — 7 days during school holidays! Visit our website.


 Click here to view the Kangaroo Island Spirits product menu.




Adelaide's Longest Lunch

Adelaide’s Longest Lunch was formed to showcase our wonderful region, by bringing together our amazing producers, restaurants, wineries and businesses, whilst celebrating South Australia as an iconic location.

 We are so fortunate in SA to be able to tap into our wonderful regions, and what a great way to celebrate this by having one long table spanning the entire length of the Riverbank Footbridge — based right in the heart of the Adelaide CBD! Adelaide’s Longest Lunch was the brainchild of Kristen Greber and Rilka Warbanoff whom, over a bottle of Red wine, decided that we needed to activate Spring and to celebrate our wonderful state by bringing together corporate Adelaide.

 All of this is being done with raising much needed funds for LOCAL charities front of mind. Visit our website.


 Click here to book ticket's to Adelaide's Longest Lunch.


Dowie Doole Wines

Founded in 1995 by renowned, local grapegrowers, Drew Dowie and Norm Doole, Dowie Doole is located in the stunning wine region of McLaren Vale. Since it's inception, Dowie Doole has established a reputation for producing classic regional wines from McLaren Vale. For more than 20 years, the boutique winery has been committed to producing premium wine that is well loved and remembered. Dowie Doole wines are distributed within Australia and are exported to the major markets of the world. Visit our website.


 Click here to view the Dowie Doole range of premium wines



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